Goodies by Noreve on the 50th anniversary of BYBLOS

Byblos: Much more than just a project, a way to thank our favorite institution.

The legendary BYBLOS celebrates its 50th anniversary this year!

Byblos began in 1965 with the construction of the first stones of this palace dedicated to the love to a woman, the indomitable Brigitte Bardot. It was in 1967 that the festivities began with a three-day inauguration and more than 700 guests from the world of politics, literature and art, including two exceptional godmothers: Brigitte Bardot and Mireille Darc.

In summer same year, the Temple of Tropezian nights, les Caves du Roy, nestled in the heart of the famous palace opened its doors for the first time. It quickly became a favorite for renowned personalities all over the world including Eddy Barclay, Michel Polnareff, Mick Jagger, Jack Nicholson, Cher and many others.

First of all, Byblos is a family story of Floirat family, brilliant businessman whose great-grandson, Antoine Chevanne, became owner in 2001 of this magnificent Hotel which later become a Palace directed in 2012. It is also the story of people, and local personalities like Mr Stephane Personeni (Director of Byblos), Junior (Director of les Caves du Roy) & JackE (DJ)

The palace nestled in the heart of the village of Saint-Tropez attracts the worldwide elite by its quality of welcome, comfort, tranquillity and charm.

For past 50 years, the legendary nightclub of les Caves du Roy offered a real blow of brilliance to the palace! Renovation work has also been carried out at the Roy cellars as well as in the Missoni suite from time to time.

The golden jubilee at the Tropezien Palace announced festivity and unforgettable experience till the end of the summer with the guests of honor including Nagui, David Ginola, Teddy Riner, Esteban Guttiérez among many others.

Among the flagship dates of last summer were :
- May 27, 2017 : a party on the occasion of Byblos’ 50th anniversary

- From the 1st to 3rd of July : jumping of Ramatuelle : Athina Onassis horse show

- July 19 : 2017 Byblos Summer Party with a guest of honor whose identity has been kept secret as long as possible. Who will succeed Mika, the Black Eyed Peas, Seal, The Avener, Martin Solveig… ?

For 50 years Byblos has used the know-how of Noreve brand to produce high-quality gifts and goodies for its prestigious clients.

For this occasion caps, T-shirts, polo shirts carefully made by the house of Noreve with their logos and the mention of 50 years were offered to the most loyal customers. They will surely be the products for summer, the must-have of the 2017 season! They will guard themselves preciously, by their limited series and their input in French history of fashion these will be kept in memory as the sweetest things of the past 50 years…

The embroidered caps in the image of the pristine establishments of Saint-Tropez. Limited editions that we risk to tear!

Modern and sexy cotton men and women T-shirts with the effigy of the most fashionable nightclub: les caves du Roy !

Polo-shirts and caps embroidered in the colors of the famous Tropezien Palace worth 5 stars.

We thank the Floirat Group, Antoine Chevanne, Stéphane Personeni, Junior Deschesne and Mesdames Clémence Gonzales, Andréa Gerl for their confidence and professionalism.

For more information :

Byblos in honor of its 50th anniversary on TF1
Byblos newsletters
Athina Onassis horse show
The Missoni suite on France 2

Exceptional partners for the 50th anniversary :
- Audemars Piguet
- Goyard
- Sisley
- Rolls
- Missoni
- Dom perignon